What are the most useful tools for App Store Competitor Research?
If developing a highly functional mobile app is a tough task, increasing the number of downloads at play store is a whole new ball game.There are lots of new apps which are hitting the app stores every day.Among these apps, it is very hard to promote a newbie app and to get more downloads to it. This is when ASO comes.
“App Store Optimization is the new SEO in the digital world. The mobile app market is growing so fast – it’s literally the fastest growing market in history,” says the founder of upcoming app discovery service, Ooomf Mikael Cho.
So here we are discussing the best tools trending in 2016 to do ASO to get apps at the top of the App Store in an easy way:
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1. App Annie:
It is one of the best app analytics and app market data platforms for developers and marketers. It is providing both free as well as premier versions. Even free version also gives you enough tools for competitor research. But if you want complete service and intelligence, then I will recommend you to choose a premier version which will give you a good result.It allows you to optimise your ASO strategy by analysing market data metrics, including historical rankings, ratings, reviews and keywords for any app across any categories and countries.
Key Features: Keywords and competitor tracking, advanced search filters, analysis of keyword rankings.
App Stores: Google Play and Apple App Store.
2. Gummicube:
This company has been in the business of ASO since 2011. They developed their own DATACUBE app store intelligence software to find out what users search for in the Google Play and App Store to deliver best results.
Key Features : On-page optimization, ratings and reviews, app focus group service, app logo and screenshots.
App Stores: Google Play and Apple App Store.
3. Tune:
Tune was founded in 2009. It provides attribution analytics, in-app marketing as well as ASO tool for developers to boost organic results.
Key Features: Track competitors, keyword suggestions and tracking ranks, compare install estimates, A/B test descriptions.
App Stores: Google Play and Apple App Store.
4. SearchMan:
SerchMan provides a big data tool that is to help developers boost their app’s visibility in the app store. This tool gives you data-driven keyword suggestions and push updates to improve search rankings and increase downloads.
Keyword features: Discover and optimise keywords, track search rankings, check visibility scores, free access of app market research.
App Stores: Google Play and Apple App Store.
5. SensorTower:
SensorTower gives insights of competitors through its rankings and Leaderboards resource. Their ASO tool provides accurate data and tracking functions which helps to improve the visibility of your apps in the app stores.
Key Features: Competitor tracking, keyword optimization, keyword translation, downloads and revenue estimates.
App Stores: Google Play and Apple App Store.
These are the best tools for ASO in the market. You can choose any one of them as per your continent to get your app in the best ranking. The price for the packages, which you can get by contacting them, as there are different packages and different prices depending on the service each tool is providing.
There are many mobile apps development companies USA that provide mobile app development and ASO service for your app. FuGenX Technologies is one of them, which is a big brand in mobile app development companies Bangalore, Delhi and Hyderabad, India. If you want to get a highly functional app with ASO service, you are recommended to take service from FuGenX once, as they will provide a high end service to you.
You can visit FuGenX Technologies at fugenx.com or you can directly contact them at info@fugenx.com.